Marival
Cocoa López
Runtime: 60 seconds | Production time: 5 weeks
The Challenge
We were tasked with creating an animation for an all-inclusive hotel that would balance minimalist design with a warm, family-friendly atmosphere. The core message needed to emphasize the value of quality time with loved ones over digital distractions.
References:
Flat Gradients and CG AnimeOur Take
We developed a hybrid visual approach that combined the clean aesthetics of 2D flat graphics with the efficiency of 3D animation workflows. By utilizing repeatable animation cycles and simplified facial expressions, we achieved a unique look that felt like motion graphics but was fully realized in 3D. This technique allowed us to maintain the minimalist style while delivering emotionally resonant storytelling that spoke to both adults and children.
New tools:
CocoaRender
Special thanks:
Marival Armony, Arnie Rodríguez